Pepperidge Farm today announced Goldfish® Crackers Made with Organic Wheat, made with non-GMO ingredients, as the latest addition to its 30+ Goldfish offerings. Goldfish Made with Organic Wheat come in three delicious flavors: Cheddar, Parmesan and Saltine and are sold in 8 ounce re-sealable bags for $3.99, at all major retailers nationally. As always, Goldfish are baked with 100% real cheese, and contain no artificial flavors or preservatives, and all colors are sourced from plants.

Designed for families who choose organic foods, Goldfish Made with Organic Wheat are 70% organic and certified by the California Certified Organic Farmers (CCOF). CCOF is a USDA accredited domestic and international organic certifying agency, headquartered in Santa Cruz, California.

Brian Blanchard, Vice President, Cookies & Crackers, said, “Goldfish Made with Organic Wheat expands our offerings to meet the needs of America’s evolving young families, while delivering the same delicious taste children and parents have grown to expect from Goldfish. As with the introduction of Goldfish Baked with Whole Grain last year, we are always looking to provide wholesome snacking fun and smiles to all families.”

Pepperidge Farm, based in Norwalk, Connecticut, introduced its Goldfish crackers in 1962 after founder Margaret Rudkin discovered them on a trip to Switzerland. Today, Americans enjoy about 150 billion Goldfish each year – if strung from head to tail, that could reach around the world nearly 60 times. For more information and ideas about how to interact with Goldfish, visit www.goldfishsmiles.com and www.goldfishfun.com.